About INAY Baby

Welcome to INAY Baby
INAY Baby was born out of love and experience. As a team of dedicated parents, we discovered that baby care is so much more than a daily routine. It's a precious moment of connection, peace, and loving care. A beautiful ritual where delightful scents and soothing ingredients bring you and your little one closer.
In our search for products that are truly soft, pure, and pleasant, we often found the balance lacking. On the one hand, we found unscented formulas that add little to the experience, while on the other, we only encountered heavily perfumed products with ingredients unsuitable for sensitive baby skin. There was no middle ground yet. That's why we created it ourselves. By caring parents, for caring parents.
And so INAY Baby was born: the care line developed with meticulous attention to every detail. From the mildest natural ingredients to an allergen-free fragrance specially formulated for little ones. Everything we do is based on the essence of our name: Inayah (عناية), which stands for care, protection, and dedication.
We believe that baby care shouldn't just be effective, but also create meaningful and loving moments between parent and child. Moments that leave a lasting impression. Moments you can cherish for a lifetime.

Our Promise
At INAY Baby, we believe that baby care is all about gentleness, safety, and trust. Our formulas are developed using the latest scientific insights, in collaboration with an experienced laboratory technician with years of expertise in natural baby care.
We use only the mildest, highest-quality ingredients of natural origin. All our ingredients are carefully selected with respect for sensitive baby skin. Each product is produced in the Netherlands under strictly controlled conditions, so you, as a parent, can be sure your child is receiving the very best care.
Our fragrance is unique and developed by a renowned Dutch fragrance specialist. The formula is allergen-free, complies with the latest IFRA 51 guidelines, and contains only extremely low concentrations of fragrance. This minimizes the risk of skin reactions while creating a subtle, soothing fragrance experience.
- 100% vegan and not tested on animals
- Free from unnecessary additives
- Transparent about every ingredient and every choice
Using INAY Baby products allows you to care for and bond with peace of mind. Enjoy a special moment every day, just for you and your little one.

Love & Care in Every Drop
Every child deserves the best possible care. That's why our products are made with love, expertise, and a clear vision of what baby care truly should be.
Love and care in every drop means to us:
- Connecting ritual: every moment together counts
- Caring formula: mild, conscious and well thought out
- Trusted and transparent: you know what you are using
INAY Baby is a conscious choice. For parents seeking softness, simplicity, and care. Care that leaves a warm and inviting feeling for both parent and little one.